Featured Work
Favorite Frights on Shudder
2025 - Present | Shudder
Created and launched the Favorite Frights on Shudder campaign, which launched in early 2025. The campaign, based on Letterboxd and promoted through social media, features actors, directors, and writers who work in the horror film industry.
Horrorville on Letterboxd
2020-2024 | Letterboxd
In June 2020 for Letterboxd, I launched Horrorville, the horror-focused, company-affiliated account that features lists, interviews, brand partnerships and more.
Social Media Manager
2016-2018 | Sling TV
As Sling TV's Social Media Manager, I wrote copy for our social media channels (Facebook, Instagram, Twitter/X). This document features all posts, including community management responses, partner posts (with eero, Google, Amazon and others).
#FlyWithMom
2015 | Animoto
To celebrate Mother's Day, I launched the #FlyWithMom campaign on Animoto's platform to encourage users to create a video (that included photos and videos) that features a motherly figure in their life. I wrote a blog post that featured eligibility information, TOS, how to submit videos, and prize details. In total, we received over 200 video submissions.
How Depeche Mode Succeeds at Content Marketing
2014 | Mintent
For Mintent (formerly known as Marketing.AI), I wrote a very successful blog post about my favorite band, Depeche Mode, and how their content marketing resonates well with their audience. You may read my other company blog posts here.
The Complete Idiot's Guide to Twitter Marketing
2014 | Penguin Random House
I co-authored the official book about Twitter marketing, which was published by Penguin Random House in May 2012.
Additional featured work can be found here.